Home canneh@ns August 24, 2020

Casey Hans

Digital Marketing and Web Strategist

Casey Hans

About me

As an innovative digital marketing and website professional, my expertise covers a broad spectrum of technical skills with a complimentary side of creativity. My specialties include strategic planning and approaches that drive growth while delivering an optimal user experience.

Positions held

 

Freelance

First United Bank

Neighborhood Credit Union

Newmark Homes TOUSA

Weitzman Group/Cencor PM

North Texas Real Estate Info Systems

Independent consulting

2005-2021  Customized WordPress websites to meet clients’ tailored needs, blogs, HTML email templates, e-commerce websites, affiliate marketing, training, and graphic design, including branding, logo design, brochures and marketing collateral for small businesses and non-profit organizations

Education

Bachelor of Science in Mass Communications, minors in Computer Science and English, Cum Laude, Leadership award

 

2016

Performer of the Year

Digital marketing
First United Bank

2013

Diamond Award

Skip-a-Pay campaign
CUNA

2008

Website Redesign

Builder website
TOUSA

Skills

Digital marketing
Web development
Website design
Strategy
Creative
Digital marketing

Search engine marketing 

Search engine optimization

Paid search/Google Ads

Omni-channel campaigns

Social media management

Email marketing & automation

Lead generation

Content marketing

Brand development

Web design &development

UX/UI, front-end development

WordPress

HTML/CSS

A/B testing

Usability

E-commerce

Responsive and mobile design

Conversion rate optimization

Creativedesign

Web design

Graphic design

Digital content
Banner ads
Direct mail
Branding

Logo design
Marketing collateral

Software& platforms

Adobe Creative Cloud

Content management systems

Google Analytics and GTM 

Google Search Console 

SEMrush, Ahrefs

Optimizely, HubSpot

Constant Contact, Mailchimp, Vericast

Asana, Basecamp, Trello, Kadince

1
Research
2
Strategize
3
Implement
4
Optimize
5
Convert